HEADING WEST WHERE DREAMS ARE WORN.

The journey west is more than a path—it’s a calling, an open road where dust meets dreams, and the horizon whispers of possibilities untamed. Where mountain air softens into desert wind and the glow of the Pacific waits beyond the dusk.

Lucky Cowboy is born from that spirit, where every hat tells a story of rugged landscapes, open roads, and star-scattered skies. Each creation is a tribute to individuality, shaped by hand with tools that echo the craftsmanship of a bygone era. But it’s not just about the materials, it’s about the becoming. The quiet moments when the world feels wide open, the courage it takes to follow your dreams, and the magic found in the unexpected. Because when your dreams are bigger than the sky, you have to chase them.

Hat Studio and Shop in Laguna Beach

For dreamers, by dreamers. Where hats hold your story and fortune favors the fearless. For those chasing horizons, wandering the open road & shaping their journey with every step.

Shop All Things Lucky

The Tour Tee The Tour Tee The Tour Tee
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The Tour Tee
$125.00

The Tour Tee

A nod to the spirit of the late '70s—open highways, California sunshine, rock & roll and the freedom to wander wherever the next exit leads.

Crafted locally in Los Angeles from heavyweight cotton and finished with a specialty vintage wash, The Tour Tee is relaxed, cropped, and designed to feel like it's been with you for years. Ground edges, lived-in texture, and subtle fading give each piece its own character from the very first wear.

Made to be worn often.
Broken in beautifully.
Collected along the way.

Subtle variations in color, texture, fading, stitching, and finish are part of its character—and a reflection of the human hands that made it.

Details

  • Crafted locally in Los Angeles, California

  • 100% heavyweight cotton (7 oz)

  • Relaxed cropped fit

  • Dropped shoulders

  • Crew neckline

  • Specialty garment wash with lived-in finish

  • Ground edge detailing

  • Original Lucky Cowboy screen print

  • Signature Lucky Cowboy woven neck label

  • Available in Vintage Black

Sizing & Fit

  • Relaxed cropped fit with dropped shoulders

  • ★ One Star (S/M): 24" body length • 22" chest • 22" shoulder width

  • ★★ Two Star (M/L): 25" body length • 24" chest • 23" shoulder width

  • Measurements are taken with the garment laid flat

  • Slight variations in size are natural and reflect the handcrafted finishing process

Care

Machine wash cold, inside out with like colors. Tumble dry low or hang dry for best results. Do not bleach.

Due to the specialty garment-dye process, each piece will naturally vary in color and continue to soften and fade over time. These subtle differences are intentional and part of what makes every Tour Tee one of a kind.

The Highway Hoodie The Highway Hoodie The Highway Hoodie
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The Highway Hoodie
$225.00

The Highway Hoodie

Where does the road lead if you're brave enough to follow it? To open highways. Horizons full of possibility. To turns you planned and the ones you didn't. The kind of journey that changes you somewhere along the way.

Call Me When You Get to California.

Crafted locally in Los Angeles from heavyweight cotton and finished with a specialty wash, The Highway Hoodie is relaxed, lived-in, and designed to feel like it's been with you for years. Ground edges, subtle fading, and a naturally worn finish give every piece its own character from the very first wear.

Made to be worn often.
Broken in beautifully.
Collected along the way.

Subtle variations in color, texture, fading, stitching, and finish are part of its character—and a reflection of the human hands that made it.

For the road ahead and the luck you find along the way.

Details

  • Crafted locally in Los Angeles, California

  • Heavyweight 11 oz fleece

  • 100% cotton face

  • Relaxed fit

  • Full zip closure

  • Hooded

  • Specialty garment wash

  • Ground edge detailing

  • Original Lucky Cowboy artwork

  • Signature Lucky Cowboy woven neck label

  • Available in Faded Indigo

Sizing & Fit

  • Relaxed fit

  • Full zip hoodie

  • ★ One Star (S/M): 24" body length • 25" chest • 21.5" shoulder width

  • ★★ Two Star (M/L): 24.5" body length • 26" chest • 22.5" shoulder width

  • Measurements are taken with the garment laid flat

  • Slight variations in size are natural and reflect the handcrafted finishing process

Care

Machine wash cold, inside out with like colors. Tumble dry low or hang dry for best results. Do not bleach.

Due to the specialty garment-dye process, each piece will naturally vary in color and continue to soften and fade over time. These subtle differences are intentional and part of what makes every Highway Hoodie one of a kind.

Catch You Later Tee Catch You Later Tee Catch You Later Tee
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Catch You Later Tee
$125.00

The Catch You Later Tee

The Catch You Later Tee is made for the trailblazers. For those drawn to the wild freedom of the open road, guided by stars, dust and dreams — always chasing whatever comes next.

Crafted locally in Los Angeles from heavyweight cotton, each tee is individually distressed and finished by hand. Relaxed, cropped, and designed to feel like it’s been with you for years. Made to be worn often. Subtle variations in color, texture, fading, stitching, and finish are part of its character — and a reflection of the human hands that made it.

Catch you later, Cowboy.

Details

  • Crafted locally in Los Angeles, California

  • 100% heavyweight cotton (7 oz)

  • Relaxed cropped fit

  • Dropped shoulders

  • Crew neckline

  • Specialty garment wash with lived-in finish

  • Ground edge detailing

  • Original Lucky Cowboy artwork created in collaboration with local designer Ella Margaret Designs

  • Screen printed in California

  • Signature Lucky Cowboy woven neck label

  • Available in Dune

Sizing & Fit

  • Relaxed cropped fit with dropped shoulders

  • ★ One Star (S/M): 24” body length • 22” chest • 22” shoulder width

  • ★★ Two Star (M/L): 25” body length • 24” chest • 23” shoulder width

  • Measurements are taken with the garment laid flat.

  • Slight variations in size are natural and reflect the handcrafted finishing process.

Care

Machine wash cold, inside out with like colors. Tumble dry low or hang dry for best results. Do not bleach.

Due to the specialty garment-dye process, each piece will naturally vary in color and continue to soften and fade over time. These subtle differences are intentional and part of what makes every Catch You Later Tee one of a kind.

Catch You Later Trucker Catch You Later Trucker Catch You Later Trucker
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Catch You Later Trucker
$48.00

MEET THE CATCH YOU LATER TRUCKER

Made for wild hearts and wherever the road leads next. The Catch You Later Trucker brings a little desert Western spirit to an everyday classic, featuring custom embroidered Lucky Cowboy artwork, a structured high-crown silhouette, and a breathable mesh back.

Finished with a classic rope detail and adjustable snapback closure, it’s made to be worn often, broken in beautifully, and taken along for the ride.

Catch you later, Cowboy.

Details

• Structured high-crown trucker silhouette


• Original Lucky Cowboy artwork created in collaboration with local designer Ella Margaret Designs

• Breathable mesh back


• Vintage-inspired rope detail


• Adjustable snapback closure


• One size fits most adults

Available Colors

• Olive


• Vintage Black

Hand-finished in California and made for the road ahead.